February 2025

Differences between persuasive and informative advertising

By |2025-02-12T09:00:29+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

Image credit braningstrategyinsider.com Image credit braningstrategyinsider.com ZIMSEC O Level Commerce Notes: Advertising: Differences between persuasive and informative advertising

As has already been noted there are a number of differences between persuasive advertising and informative advertising.

The table below provides a precise and comprehensive comparison of the two types of advertising and clearly […]

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Transport Modes: Rail

By |2025-02-12T09:15:33+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

Coal being transported from the mines to the a Thermal Power station. Image credit transportationissuedaily.com Coal being transported from the mines to the a Thermal Power station. Image credit transportationissuedaily.com ZIMSEC O Level Commerce Notes: Transport: Modes of transport: Rail.

Rail transport.

Advantages.

  • Fast over long distances.
  • Is cheap over long distances.
  • Suitable for carrying:
  • heavy goods […]
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Communication introduction and its importance

By |2025-02-12T09:30:51+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

Communication. Image credit wordpress.com Communication. Image credit wordpress.com ZIMSEC O Level Commerce Notes: Communication: Communication introduction and its importance

  •  is the imparting or exchanging of information or news.
  • In Commerce communication refers to the sending and receiving information from one person to another through postal or telecommunication services.

The importance of communication

  • Allows the sending […]
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Introduction,basic concepts and importance of insurance

By |2025-02-12T08:57:19+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

Image credit moneychoice.org Image credit moneychoice.org ZIMSEC O Level Commerce Notes: Insurance: Introduction,basic concepts and importance of insurance

  • Insurance is the pooling of risks.
  • an arrangement by which a company or the state undertakes to provide a guarantee of compensation for specified loss, damage, illness, or death in return for payment of […]
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Functions of insurance brokers

By |2025-02-12T09:11:26+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

Insurance brokers. Image credit imagefiesta.com Insurance brokers. Image credit imagefiesta.com ZIMSEC O Level Commerce Notes: Insurance: Functions of insurance brokers

Functions of insurance brokers.

  • They bring into contact the public seeking insurance cover and insurance companies.
  • Are agents of insurance companies.
  • Gather information on insurance companies or types of policies that these offer.
  • Give expert advice […]
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Measures the government can use to control trade

By |2025-02-12T09:25:27+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

Beitbridge border post. image credit thezimbabwemail.co.zw Beitbridge border post. image credit thezimbabwemail.com ZIMSEC O Level Commerce: Measures the government can use to control trade

Trade (tariff) barriers.

  • These are measures taken by government to reduce imports and in some cases ban trade completely with some countries.

Customs (import) duty

  • A tax levied on imported […]
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Airway bill

By |2025-02-12T09:41:55+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

An Air Waybill for use with FedEx An Air Waybill for use with FedEx ZIMSEC O Level Commerce Notes: International Trade: Airway bill

Airway bill

  • Also mentioned here.
  • Completed when goods are carried by air.
  • A contract to carry goods aboard an aircraft.
  • An evidence of receipt of goods on board the aeroplane.
  • Gooes together with […]
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Advantages and Disadvantages of Private Limited Companies

By |2025-02-12T09:04:50+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

Dell Private Limited. Image credit freshhotjobs.com Dell Private Limited. Image credit freshhotjobs.com ZIMSEC O Level Commerce Notes: Business Organisations: Advantages and Disadvantages of Private Limited Companies

Advantages

  • Operate as separate legal entities meaning:
  • they can sue and be sued in their own name.
  • Can make contracts in their own name.
  • Shareholders enjoy limited liability.
  • Can raise more […]
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Public corporations/ Parastatals

By |2025-02-12T09:16:43+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

A ZUPCO bus. Image credit bulawayo24.com A ZUPCO bus. Image credit bulawayo24.com ZIMSEC O Level Commerce Notes: Public Corporations/Parastatals and Public Utilities

Features

  • Established by an act of parliament.
  • Provides essential goods and services e.g. transport (NRZ)
  • The main aim is to provide essential services at affordable prices.
  • Have no profit motive.
  • Are separate legal […]
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Importance of Advertising

By |2025-02-12T09:30:52+02:00February 12th, 2025|Notes, O Level Commerce Notes, Ordinary Level Notes|

Econet Advert. Image credit techzim.co.zw Econet Advert. Image credit techzim.co.zw ZIMSEC O Level Commerce Notes: Aids to Trade: Advertising

Advertising

  • Provides information on:
  • goods available.
  • Prices of goods
  • types of goods sold e.g. quality of goods.
  • Where to buy the goods.
  • Persuades customers to buy.
  • Launches new products.
  • Increases sales.
  • Increases profits.
  • Enables a trader to fight competition.
  • Reminds customers about existing goods […]
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