Image credit braningstrategyinsider.com ZIMSEC O Level Commerce Notes: Advertising: Differences between persuasive and informative advertising
As has already been noted there are a number of differences between persuasive advertising and informative advertising.
The table below provides a precise and comprehensive comparison of the two types of advertising and clearly […]
An ad by a dentist’s association encouraging people to brush their teeth regulary. Image credit theunknownbutnothidden.com ZIMSEC O Level Commerce Notes: Advertising: Collective/Generic Advertising
Collective or Generic advertising
Persuasive Advertisement. Image credit McDonalds. ZIMSEC O Level Commerce Notes: Advertising: Persuasive Advertising
Persuasive/Competitive advertising
Informative advert. Image credit econet.co.zw ZIMSEC Commerce O Level Notes: Advertising: Informative advertising
