O Level Business Studies Notes Archives - Page 18 of 18 - Free ZIMSEC & Cambridge Revision Notes

Marketing: Sales Promotion

ZIMSEC O Level Business Studies Notes: Marketing: Sales Promotion

Refers to all forms of promotion other than advertising or personal selling
Stimulation of sales achieved through contests,
demonstrations,
discounts,
exhibitions or trade shows,
games,
giveaways,
point-of-sale displays and merchandising,
special offers,
trial periods
and similar activities.
Sales promotions are normally employed in a supportive role together with other forms […]

ZIMSEC O Level Business Studies Notes: Production: Flow Production/Line Production

This is also known as assembly line or continuous production
It is a method used to manufacture, produce, or process materials without interruption to produce products
It involves repetitive manufacturing processes in which each product passes through the same sequence of operations,
and the machines and other equipment are […]

ZIMSEC O Level Business Studies Notes: Business Finance and Accounting: Ratio Analysis:Budgets an introduction

As pointed out in another topic one of the principal functions of management is planning
It involves creating predetermined courses of action (i.e. plans)
A budget is a plan of action for achieving quantified objectives
Budgets are plans of action expressed in quantitative(measurable) terms

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