Cambridge AS and A Level Business Studies Notes: 9609

AS Level Topics

  1. Enterprise
    1. The nature and purpose of business activity
    2. The Economic Problem
    3. Factors of Production
      1. Intellectual capital
    4. The concept of adding value
    5. The Business Environment: Introduction:
      1. The Internal Business Environment
      2. The External Business Environment (PESTEL)
    6. Enterprenuership and Entreprising:
      1. Features of successful business
      2. Why business startups fail
      3. Characteristics of a successful entrepreneur
      4. Importance of businesses to the economy
    7. Social enterprises
    8. Triple bottom line
  2. Economic Sectors/Levels of economic activity
  3. Business structure
    1. Sole Trader Business
    2. Partnerships
    3. Limited Liability Companies: An Introduction
      1. Private Limited Companies
      2. Public Limited Companies
      3. Introduction to company shares
      4. Introduction to debentures
      5. Articles of Association, Memorandum of Association, Certificate of Incorporation
  4. Types of Economic Systems: Introduction
    1. Command Economy/ Command Economic System/Planned Economic System:
      1. Advantages and disadvantages of a planned economy
    2. Free Market Economic System:
      1. Advantages and disadvantages of a free market economy
    3. Mixed Economy
  5. Size of business
  6. Business objectives
  7. Stakeholders in a business

A Level Topics

  1. Business structure
    1. Franchise Businesses
    2. Multinational Companies
  2. Size of business
  3. External influences on business activity

AS Level Topics

  1. Management and leadership
  2. Motivation
  3. Human resource management

A Level Topics

  1. Human resource management
  2. Organisational structure
  3. Business communication

AS Level Topics

  1. What is marketing?
    1. The role of marketing
    2. Objectives of marketing
    3. Supply and Demand
    4. Introduction to markets and their features
    5. Industrial and consumer markets
    6. Niche versus mass marketing
    7. Market segmentation
  2. Market research
    1. Introduction to market research and marketing research
    2. Primary research
    3. Secondary research
    4. Methods of gathering information
    5. Sampling methods
    6. Market research results
    7. Cost effectiveness of market research
  3. The marketing mix

A Level Topics

  1. Marketing planning
  2. Globalisation and international marketing

AS Level Topics

  1. The nature of operations
  2. Operations planning
  3. Inventory management

A Level Topics

  1. Operations planning
  2. Capacity utilisation
  3. Lean production and quality management
  4. Project management

AS Level Topics

  1. The need for business finance
  2. Sources of finance
  3. Costs
  4. Accounting Fundamentals
  5. Forecasting cash flows and managing working capital

A Level Topics

  1. Costs
  2. Budgets
  3. Contents of published accounts
  4. Analysis of published accounts
  5. Investment Appraisal

  1. What is strategic management?
  2. Strategic analysis
  3. Strategic choice
  4. Strategic implementation