February 2025

Choice of Media in Advertising

By |2025-02-12T09:09:16+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes|

ZIMSEC O Level Business Studies Notes: Marketing: Choice of Media in Advertising

  • An important factor in advertising is choosing the right media
  • Media refers to the communication channel through which data or information flows
  • Media includes every broadcasting and narrow-casting medium such as:
  • newspapers,
  • magazines,
  • TV, radio,
  • billboards,
  • direct mail,
  • telephone,
  • fax,
  • and internet.
  • Several factors have to be […]
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Production: Introduction

By |2025-02-12T09:25:48+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes|

ZIMSEC O Level Business Studies Notes: Production: Introduction

  • Production refers to the process and methods by which inputs i.e. raw materials or semi-finished goods are combined with other factors of production are turned into finished products or semi-finished goods products
  • During the production process the factors of production are combined to make a finished product that can […]
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Business Studies: Liquidity ratios

By |2025-02-12T09:06:43+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes|

ZIMSEC O Level Business Studies Notes: Business Finance and Accounting: Ratio Analysis:Liquidity ratios

  • Liquidity is a measure of how well a business can meet its short term obligations as and when they fall due
  • It is usually expressed in terms of how well the entity in question can convert its assets into cash
  • Short term obligations include amounts owed […]
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Business Studies: Pressure groups in Zimbabwe

By |2025-02-12T09:37:16+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes|

ZIMSEC O Level Business Studies Notes: Aiding and influencing the business:Pressure groups in Zimbabwe

  • These are non-profit and usually voluntary organization whose members have a common cause for which they seek to influence political or corporate decision makers to achieve a declared objective
  • Pressure groups lobby on behalf of their members to ensure that their cause is held and […]
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Introduction to Limited Liability Companies

By |2025-02-12T09:21:51+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes, Principles of Accounts Notes|

Pick n Pay is an example of a limited liability company. Image credit tmsm.co.zw Pick n Pay is an example of a limited liability company. Image credit tmsm.co.zw ZIMSEC O Level Business Studies Notes: Introduction to Limited Liability Companies

  • Contrary to popular belief among students and common people the word company […]
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Going public and Going Private

By |2025-02-12T09:18:19+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes|

Facebook IPO. Image credit cbsnews.com Facebook IPO. Image credit cbsnews.com ZIMSEC O Level Business Studies Notes: Going public and Going Private

Going Public

  • involves converting a private limited company into a public limited company.
  • This usually involves an Initial Public Offering.
  • A lot of companies go public after trading for a number of years […]
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Functional organisation structure

By |2025-02-12T09:45:46+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes|

Functional organisational structure Functional organisational structure

ZIMSEC O Level Business Studies Notes: Functional organisation structure

  • This is the traditional form of organisational structure
  • The organisation’s tasks and operations are divided into groups/departments based on organisational functions/function areas
  • Examples of such functions include marketing, finance, human resources, production/operations and IT (Information Technology)

    • […]

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The Grape Vine: Informal vs Formal Communication

By |2025-02-12T09:27:33+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes|

The grape vine gives it’s name to the informal communication process. Image credit cliparts.co

ZIMSEC O Level Business Studies Notes:The Grape Vine: Informal vs Formal Communication

  • Communication can also be classified as either informal or formal
  • Formal communication is official, arranged and approved of by the relevant authorities in the organisation

    • […]

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Trade Unions in Zimbabwe and their types

By |2025-02-12T09:11:46+02:00February 12th, 2025|Notes, O Level Business Studies Notes, Ordinary Level Notes|

ZIMSEC O Level Business Studies Notes: Managing Human Resources: Trade Unions in Zimbabwe and their types

There are a number of trade unions that operate in Zimbabwe. Below is a list of some of them and their categories. As clearly demonstrated a trade union can belong to more than one category.

NB Due to persistent economic crisis that have greatly […]

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