Franchise Business

By |2022-09-15T12:40:53+02:00December 10th, 2015|Notes, O Level Business Studies Notes, Ordinary Level Notes|

ZIMSEC O Level Business Studies Notes: Franchise Business

Characteristics/Features

  • Franchise occurs when the owner of a business (the franchisor) grants a licence to another person or business (the franchisee) to use their business idea – often in a specific geographical area.
  • The franchisee sells the franchisor’s product or services, trades under the franchisor’s trade mark or trade name and benefits […]

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